Business Partner B2 Plus Unit 1 - Vocabulary 1

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quantitative
kezdjen tanulni
Data that is in numbers
qualitative
kezdjen tanulni
Data in the form of words, usually opinions or preferences
product tester
kezdjen tanulni
someone who tries things out to see how well they perform
impact
kezdjen tanulni
effect or influence on something
respondent
kezdjen tanulni
someone who answers survey questions
gauge
kezdjen tanulni
measure the effect of something
researcher
kezdjen tanulni
a person who studies things to find out about them
gather
kezdjen tanulni
collect things over a period of time
viable
kezdjen tanulni
something that is realistic and therefore may succeed
data analysis
kezdjen tanulni
careful examination of something to understand it better
online survey
kezdjen tanulni
online questionnaire
focus group
kezdjen tanulni
a group used to find out what consumers think
customer satisfaction
kezdjen tanulni
how satisfied customers are
primary research
kezdjen tanulni
research you collect directly
secondary research
kezdjen tanulni
research you obtain indirectly
in depth interview
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an interview that goes into great detail
desk research
kezdjen tanulni
another name for secondary research
target audience
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people who want to make interested in something
sample size
kezdjen tanulni
how many people you select for the research
canteen
kezdjen tanulni
kitchen restaurant often found in a company building
taking your full hour
kezdjen tanulni
using all of your lunch break time

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